Inbound Partners, as an e-Verified employer, furnishes the Social Security Administration (SSA) and, if required, the Department of Homeland Security (DHS) with details from the Form I-9 for every new employee, ensuring the verification of work authorization.
Challenges of the Existing Website:
To address these issues, the following technical solutions were implemented:
By implementing these improvements, I transformed Inbound Partners' website into a dynamic and user-friendly platform that effectively showcases their services, captures leads, and strengthens their online presence.
The redesigned logo embodies Inbound Partners' commitment to progress. A clean triangle and arrow motif visually represents moving forward and achieving results. This simplicity builds trust with potential clients, reflecting Inbound Partners' reliable and results-oriented services.
The website embraces an open design philosophy. Ample negative space and minimalist elements create a clean and clutter-free user experience. This approach mirrors Inbound Partners' focus on clarity and efficiency, allowing visitors to easily navigate the site and find the information they need.
The redesigned website utilizes a flyout menu for a streamlined and unobtrusive user experience. This approach prioritizes content while providing easy access to navigation options through a sleek, side-sliding menu. The minimal design complements the overall website aesthetic and ensures a smooth browsing experience for all visitors.
The iconography prioritizes clarity with clean lines and consistent weights. Most icons utilize a dual-tone approach, ensuring easy readability and visual hierarchy. To add a touch of brand personality, we've incorporated brand accent colors as highlights. For select icons, we've taken it a step further by utilizing Lottie files to create subtle micro-animations. These animations add a touch of visual interest and enhance the user experience without sacrificing website performance.
The website utilizes custom post types to create dedicated sections for resources, how-to guides, and careers pages. This targeted approach goes beyond simple categorization. Each section functions as a mini-hub, offering a focused and organized user experience. Visitors can easily navigate to the specific content they require, saving them time and streamlining their journey through the website.
The redesigned website utilizes interactive popups to capture user attention and provide targeted information. A multi-step form housed within the popup itself. This approach allows for the collection of detailed user information in a clear and engaging way, without overwhelming visitors on the main page.
Design with ❤️ by Tveshaj S
